Rallying the team for Rally Health

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Rallying the team for Rally Health

March 17, 2016

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With just six weeks to prepare for their upcoming HealthFest event, Rally Health turned to XYZ.

They had a strong strategy and the help of celebrity host Kevin Hart, but needed an experienced partner to take on creative development and execution.

We assembled a custom team of experts who handled every aspect of the event branding. Our creative director worked with our copywriter and designer to flesh out Rally’s concept for the event, creating a compelling tagline and developing a stylish look and feel. Then, they passed the torch to our in-house production department, who executed the designs, built dozens of mechanicals, and coordinated everything with multiple print vendors.

By the end of the project, we’d created all of the exterior signage seen at the event, plus attendee giveaways, digital invites, and social media collateral.

Last month’s Los Angeles event went off without a hitch. We can’t wait to work with Rally again for their NYC event in June!